This document contains information regarding the technologies that enable clariscience.com to achieve the purposes described below. Such technologies allow the Data Controller to collect and store information (for example through the use of Cookies) or to use resources (for example by executing a script) on the User’s device when the latter interacts with clariscience.com.
For the sake of simplicity, in this document such technologies are collectively defined as “Tracking Tools”, unless there is reason to distinguish between them.
For example, although Cookies may be used in both web and mobile browsers, it would be inappropriate to refer to Cookies in the context of mobile applications, since these are Tracking Tools that require the presence of a browser. For this reason, within this document the term Cookie is used solely to specifically indicate that particular type of Tracking Tool.
Some of the purposes for which Tracking Tools are used may, moreover, require the User’s consent. Where consent is given, it may be freely withdrawn at any time by following the instructions contained in this document.
Clariscience.com uses Tracking Tools managed directly by the Data Controller (commonly referred to as “first-party” Tracking Tools) and Tracking Tools that enable services provided by third parties (commonly referred to as “third-party” Tracking Tools). Unless otherwise specified within this document, such third parties have access to their respective Tracking Tools.
The duration and expiration of Cookies and other similar Tracking Tools may vary depending on what is set by the Data Controller or by each third-party provider. Some of them expire at the end of the User’s browsing session.
In addition to what is specified in the description of each of the categories listed below, Users may obtain more detailed and up-to-date information regarding duration, as well as any other relevant information – such as the presence of other Tracking Tools – in the privacy policies of the respective third-party providers (through the links made available) or by contacting the Data Controller.
How clariscience.com uses Tracking Tools
Necessary
Clariscience.com uses Cookies commonly referred to as “technical” or other similar Tracking Tools to carry out activities strictly necessary to ensure the operation or provision of the Service.
Tracking Tools managed by third parties:
Google Tag Manager (Google Ireland Limited)
Google Tag Manager is a tag management service provided by Google Ireland Limited.
Personal Data processed: Tracking Tools.
Place of processing: Ireland – Privacy Policy.
Google reCAPTCHA (Google LLC)
Google reCAPTCHA is a SPAM protection service provided by Google LLC. The use of the reCAPTCHA system is subject to Google’s privacy policy and terms of use.
To understand Google’s use of Data, please consult their partner policy and their Business Data page.
Personal Data processed: clicks, Usage Data, keypress events, motion sensor events, touch events, mouse movements, scroll position, responses to questions and Tracking Tools.
Place of processing: United States – Privacy Policy.
Duration of Tracking Tools:
- _GRECAPTCHA: session duration
- rc::a: indefinite
- rc::b: session duration
- rc::c: session duration
- rc::f: indefinite
Measurement
Clariscience.com uses Tracking Tools to measure traffic and analyze User behavior in order to improve the Service.
Tracking Tools managed by third parties:
Google Analytics (Universal Analytics) with anonymized IP (Google Ireland Limited)
Google Analytics (Universal Analytics) is a web analysis service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of clariscience.com, compiling reports and sharing them with other services developed by Google.
Google may use the Personal Data to contextualize and personalize advertisements within its own advertising network.
This integration of Google Analytics anonymizes your IP address. Anonymization works by shortening Users’ IP addresses within the borders of the Member States of the European Union or in other countries that are party to the Agreement on the European Economic Area. Only in exceptional cases will the IP address be sent to Google’s servers and shortened within the United States.
For an understanding of Google’s use of data, please consult Google’s partner policies.
Personal Data processed: Usage Data and Tracking Tools.
Place of processing: Ireland – Privacy Policy – Opt Out.
Duration of Tracking Tools:
- AMP_TOKEN: 1 hour
- _ga: 2 years
- _gac*: 3 months
- _gat: 1 minute
- _gid: 1 day
Google Analytics 4 (Google Ireland Limited)
Google Analytics is a statistics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of clariscience.com, compiling reports and sharing them with other services developed by Google.
Google may use the Personal Data to contextualize and personalize advertisements within its own advertising network.
In Google Analytics 4, IP addresses are used at the time of collection and then deleted before the data is recorded in any data center or server. For more information, you may consult Google’s official documentation.
For an understanding of Google’s use of data, please consult Google’s partner policies.
Dati Personali trattati: Strumenti di Tracciamento.
Place of processing: Ireland – Privacy Policy – Opt out.
Duration of Tracking Tools:
- _ga: 2 years
- _ga_*: 2 years
Advertising reporting features in Google Analytics (Google LLC)
Google Analytics on clariscience.com has activated advertising reporting features, which collect additional information from the DoubleClick cookie (web activity) and from device advertising IDs (application activity). This allows the Data Controller to analyze specific Data relating to Users’ behaviors and interests (Traffic Data and Data relating to Users’ interaction with advertisements) and, if enabled, Demographic Data (information about age and gender).
Users may opt out of Google’s use of cookies by visiting Google’s Ads Settings (https://adssettings.google.com/authenticated).
To understand Google’s use of Data, please consult their partner policy and their Business Data page.
Personal Data processed: unique device identifiers for advertising (such as Google Advertiser ID or IDFA identifier, for example), Tracking Tools and various types of Data as specified in the privacy policy of the service.
Place of processing: United States – Privacy Policy – Opt Out.
Duration of Tracking Tools:
- IDE: 2 years
- _gcl_*: 3 months
- test_cookie: 15 minutes
User ID extension for Google Analytics (Google LLC)
Google Analytics on clariscience.com uses a feature called User ID. This allows more accurate tracking of Users by assigning each one a unique ID across various sessions and devices, in such a way that Google is not able to personally identify an individual or permanently identify a specific device. The User ID extension also makes it possible to connect Data from Google Analytics with other Data relating to the user collected by clariscience.com. The Opt Out link provided below allows you to disable tracking for the device you are using, but does not exclude further tracking activities carried out by the Data Controller. To disable these as well, contact the Data Controller via the contact email address.
Personal Data processed: Tracking Tools.
Place of processing: United States – Privacy Policy – Opt Out.
Marketing
Clariscience.com uses Tracking Tools to provide personalized advertisements or marketing content and to measure their performance.
Some of the services used by the Data Controller adhere to the IAB Transparency and Consent Framework, an initiative that promotes responsible data processing practices in the digital advertising industry and ensures Users greater transparency and control over the use of their data for advertising tracking purposes. Users may express their preferences regarding advertising services at any time by accessing the advertising tracking settings panel directly from the cookie policy or via the appropriate link on clariscience.com.
Clariscience.com adheres to the IAB Transparency and Consent Framework and complies with the relevant Specifications and Policies. Clariscience.com uses iubenda (identification number 123) as its Consent Management Platform.
Tracking Tools managed by third parties
Meta ads conversion tracking (Meta pixel) (Meta Platforms Ireland Limited)
Meta ads conversion tracking (Meta pixel) is a statistics service provided by Meta Platforms Ireland Limited that links data from the Meta advertising network with actions performed within clariscience.com. The Meta pixel monitors conversions that can be attributed to Facebook, Instagram and Audience Network advertisements.
Personal Data processed: Usage Data and Tracking Tools.
Place of processing: Ireland – Privacy Policy – Opt out.
Duration of Tracking Tools:
- _fbc: 3 months
- _fbp: 3 months
- fr: 3 months
- lastExternalReferrer: session duration
- lastExternalReferrerTime: session duration
Google Ads conversion tracking (Google LLC)
Google Ads conversion tracking is a statistics service provided by Google LLC that links data from the Google Ads advertising network with actions performed within clariscience.com.
To understand Google’s use of Data, please consult their partner policy and their Business Data page.
Personal Data processed: Usage Data and Tracking Tools.
Place of processing: United States – Privacy Policy.
Duration of Tracking Tools:
- IDE: 2 years
- test_cookie: 15 minutes
LinkedIn Website Retargeting (LinkedIn Corporation)
LinkedIn Website Retargeting is a remarketing and behavioral targeting service provided by LinkedIn Corporation that links the activity of clariscience.com with the LinkedIn advertising network.
Personal Data processed: Usage Data and Tracking Tools.
Place of processing: United States – Privacy Policy – Opt out.
Duration of Tracking Tools:
- AnalyticsSyncHistory: 1 month
- JSESSIONID: session duration
- UserMatchHistory: 1 month
- bcookie: 1 year
- bscookie: 1 year
- lang: session duration
- li_gc: 7 months
- lidc: 1 day
- lissc: 1 year
- lms_ads: 1 month
- lms_analytics: 1 month
- sdui_ver: 1 day
How to manage preferences and give or withdraw consent on clariscience.com
Where the use of Trackers is based on consent, the User may provide or withdraw such consent by setting or updating their preferences through the relevant privacy choices panel available on clariscience.com.
With regard to third-party Tracking Tools, Users may manage their preferences by visiting the relevant opt-out link (where available), by using the tools described in the third party’s privacy policy or by contacting the third party directly.
How to control or delete Cookies and similar technologies via your device settings
Users may use their browser settings to:
- See which Cookies or other similar technologies have been set on the device;
- Block Cookies or similar technologies;
- Delete Cookies or similar technologies from the browser.
However, browser settings do not allow granular control of consent by category.
Users may, for example, find information on how to manage Cookies in some of the most widely used browsers at the following addresses:
Users may also manage certain Tracking Tools for mobile applications by disabling them through the appropriate device settings, such as mobile device advertising settings or tracking settings in general (Users may consult the device settings to identify the relevant one).
How to opt out of interest-based advertising
Without prejudice to the foregoing, Users are informed of the possibility of making use of the information available on YourOnlineChoices (EU and UK), Network Advertising Initiative (USA) and Digital Advertising Alliance (USA), DAAC (Canada), DDAI (Japan) or other similar services. Through these services it is possible to manage the tracking preferences of most advertising tools. The Data Controller therefore recommends that Users make use of these resources in addition to the information provided in this document.
The Digital Advertising Alliance also makes available an application called AppChoices that helps Users control behavioral advertising on mobile applications.
Consequences related to the refusal of the use of Tracking Tools
Users are free to decide whether or not to allow the use of Tracking Tools. However, please note that Tracking Tools enable clariscience.com to provide Users with a better experience and advanced functionalities (in line with the purposes outlined in this document). Therefore, if the User decides to block the use of Tracking Tools, the Data Controller may not be able to provide the related functionalities.
Data Controller
Clariscience S.r.l.
Via del Vecchio Politecnico, 9
20121 – Milano (Italy)
T +39 049 7443622
Data Controller’s email address: privacy@clariscience.com
Since the use of third-party Tracking Tools on clariscience.com cannot be fully controlled by the Data Controller, any specific reference to third-party Tracking Tools is to be considered indicative. To obtain complete information, Users are kindly invited to consult the privacy policy of the respective third-party services listed in this document.
Given the objective complexity of identifying tracking technologies, Users are invited to contact the Data Controller should they wish to receive further information regarding the use of such technologies on clariscience.com.
